OUR CORE PURPOSE
To make lives better. We passionately dedicate ourselves to making saving a way of life, to enable more and more people improve their wellbeing.
Our Strategy
02Strategy at a glance
Our purpose, strategy and values guide how we create sustainable value for members, stakeholders and Uganda.
Strategy at a Glance
Our purpose, vision and north star
OUR VISION
To be the social security provider of choice.
OUR NORTH STAR
VISION 2035
Our core purpose and vision
guide our strategic direction and remind us of why we exist for long-term sustainable value creation.
Strategy at a Glance
Vision 2035: 50 : 80 : 95
50%
Workforce coverage
15m members
Expanding financial inclusion and
protecting more Ugandans
80
UGX trillion in AUM
Growing assets responsibly
for sustainable returns
95%
Stakeholder satisfaction
Delivering trusted service
and lasting impact
UNLOCKING SUSTAINED VALUE THROUGH ESG CONSIDERATIONS
Create value
- Identify commercial opportunities
- Drive innovation
- Address sustainability challenges (SDGs)
Protect value
- Mitigate social, environmental and climate risks
- Strengthen governance and compliance
Enable value
- Build strategic partnerships
- Engage stakeholders
- Amplify impact across the value chain
Vision 2035 illustrates the three pillars that underpin our strategy and what we aim to achieve by the end of FY2035.
Our commitment to create, protect and enable value is demonstrated through our support of ESG imperatives and our strong stakeholder relations.
Strategy at a Glance
Our sustainability drivers
Customer Satisfaction
Delivering exceptional member experiences and building long-term trust.
Social Responsibility
Creating positive social impact through inclusion, partnerships and community development.
Financial Resilience
Protecting and growing member savings through prudent investment and long-term value creation.
Inclusivity
Expanding access to social security and promoting equitable participation in economic opportunities.
Environmental Protection
Supporting responsible resource management and environmental sustainability.
Our sustainability drivers are embedded in our strategy and are focused on ensuring sustainability for our business, our customers, communities, society, the economy and the environment.
Strategy at a Glance
Our values
Our values form the foundation of our commitment to how we engage internally and externally with our stakeholders and support integrated thinking across our operations.
Member focused
Putting our members at the centre
Creativity
Doing more, doing better
Collaboration
Different skills, one body, one purpose
Integrity
Trustful in our actions, responsible for our decisions
Our stakeholders
Our stakeholders are integral to our business and play a vital role in enabling us to create a stronger legacy in our promise to make lives better now and for generations to come. Our stakeholder conversations shape how we define and execute our strategy to include materiality, new business opportunities and sustainable development.
